Professional Digital Marketing Program
You’ll develop the cultural awareness and critical thinking skills you need to analyze and produce a broad range of discourse in a full spectrum of careers — and to make a difference in whatever you do.
- 2 Years / Onsite
- Intakes: Jan, Apr, Jun, Oct
Overview
The Professional Digital Marketing Program offered by Tesla Digital Marketing Institute in Sri Lanka is a comprehensive course designed for individuals looking to build a career in digital marketing. The program covers the latest digital marketing techniques and strategies, and provides participants with the skills and knowledge they need to succeed in this rapidly evolving field.
The curriculum includes an in-depth exploration of digital marketing channels such as search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, and more. Participants will also learn about digital analytics, marketing automation, and how to develop effective digital marketing campaigns.
The course includes hands-on projects and exercises, allowing participants to apply the concepts they have learned and develop practical skills in digital marketing. They will also have the opportunity to work on real-world digital marketing challenges, giving them valuable experience and exposure to the industry.
At the end of the program, participants will receive a certificate of completion and will be equipped with the skills and knowledge to launch a successful career in digital marketing. Whether you are just starting out or looking to enhance your existing digital marketing skills, this course provides a comprehensive and practical learning experience. The Professional Digital Marketing Program at Tesla Digital Marketing Institute in Sri Lanka is the ideal choice for anyone looking to take their digital marketing career to the next level.
Benefits
• Gain a comprehensive understanding of digital marketing and its various components such as SEO, PPC, social media marketing, email marketing, content marketing, and more.
• Learn how to develop, implement, and measure the success of digital marketing campaigns.
• Acquire practical skills in the use of marketing tools and platforms, such as Google Analytics, Google Ads, and social media management tools.
• Enhance your ability to understand and analyze data, and make informed marketing decisions based on the results.
• Develop the skills and knowledge to effectively market products and services online and reach target audiences.
Course Criteria
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Introduction to Digital Marketing
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Search Engine Optimization (SEO)
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Pay-Per-Click Advertising (PPC)
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Social Media Marketing (SMM)
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Canva
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Content Marketing
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Email Marketing
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Affiliate Marketing
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Mobile Marketing
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Web Analytics
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Digital Marketing Strategy and Planning
Frequently Asked Questions
- What is the concept behind Digital Marketing?
Simply put, marketing products and services through digital channels is called digital marketing. Overtime, digital marketing has evolved and continues to evolve every time a new technology is introduced to us. From digital billboards to TV to your smartphone digital marketing has come a long way. With the usage of the Internet, everything has moved online. People are now used to getting whatever they want on demand conveniently. Plus, as a business, you can measure everything! And that’s the beauty of digital marketing now!
- Why should you earn your Digital Marketing Certification?
Integrating digital marketing into your marketing strategy has become the necessity of the moment. As more and more customers move online to make a purchase, companies are demanding more employees for the industry. To take advantage of available job opportunities, you need to get a digital marketing
certification to start a career in the digital marketing industry. Let’s look at the reasons to get a digital marketing certification:
Increases the value of your resume
The digital marketing certification is an add-on that adds value to your resume. It offers an excellent kickstart to your career and helps you to land on many job opportunities.
Boost Your Career
A digital marketing certification gives you a competitive edge in the industry. If you and the other person (without certification) apply for the same job, you get a clear advantage over the other person. Increased Earning Potential Businesses are willing to pay more for certified digital marketing professionals.
Resolves the skills gap
Businesses need qualified and certified professionals, and digital marketing certification fills this skills gap.
The Commitment to Excellence
A digital marketing certification shows commitment and excellence in the field of digital marketing.
Therefore, to keep up with the growth of the digital marketing industry, consider adding certification to your resume. Join the best online digital marketing courses to excel in your career.
- Why should you earn your Digital Marketing Certification?
● Analyzing data and insights to implement and constantly beautify digital marketing strategies.
● Social media marketing to focus on improving brand awareness and engagement on social media platforms.
● Email marketing automation tools, tactics and techniques.
● Content marketing techniques to attract your target audience and build a contact list for the business.
● Mobile marketing skills to manage the dynamic space of mobile marketing.
● SEO and SEM, which are essential for the success of any digital marketing campaign.
- Does Tesla Digital Marketing Institute offer Digital Marketing placement assistance?
Yes, Tesla Digital Marketing offers a placement assistance program for students that includes mock interviews, resume building services, and 1:1 mentoring for better career guidance.
- Why Digital Marketing Training with Tesla Digital Marketing Institute?
We built our company by providing our participants with quality training and best support that we can, and we would love to show that we’re 100% committed to our participants.
Explore the magic in the Search Engine space with our Digital Marketing Courses in Sri Lanka. This course is designed to help you master the fundamentals of digital marketing including pay per click (PPC), search engine optimization (SEO), social media, web analytics, content marketing, optimization conversion, email and mobile marketing. Digital Marketing is one of the world’s fastest growing platforms, and these courses will elevate you in the marketplace with a fruitful career.
- How can you figure out what the most in-demand occupations/job roles are in digital marketing?
Here are some of the most in-demand roles in digital marketing:
- Digital Marketing Specialist
- Digital Account Manager
- Social Media Manager
- Digital Marketing ManagerCopywriter
- The fastest growing roles in digital marketing are:
- Media Coordinator
- Media Manager
- Social Media Coordinator
- Search Engine Marketing Manager
Do you think it’s easy to learn Digital Marketing?
Digital marketing is easy to understand and learn if you are interested in the ever-changing nature of the field. Students should hone their skills by practicing more and more through hands-on projects or real-world problems/scenarios. Digital marketing is one of the most needed skills in today’s global businesses. Several resources are available to help you become an expert in digital marketing. To achieve your goals, you can take any of our best digital marketing courses via online or digital marketing courses at our institute.
Which method of learning digital marketing is better – online or offline?
How you learn is more up to the individual and their comfort level. Some people prefer to read and learn, while others like to watch videos and others prefer to learn by practically implementing. That being said, gaining experience in digital marketing takes practice. We believe you have to learn the concept, put it into practice – implement and play with the tools, see the results, analyze them and improve them. It requires continuous learning to master the art. And that’s why we offer an in-class training setup, ensuring that sessions are interactive and individual attention can be given to each student. On top of that, we make sure that students work on live projects after each module so that they get hands-on experience and can dispel their doubts, because digital marketing cannot just be a theoretical field. All of this may not be possible with online courses, although online courses have their advantages. We personally believe in an interactive and collaborative style of learning and recommend the same.
Once I finish the course, will I be able to work from home?
Yes, you can work from home to earn money through Blogging, Making Vlogs and start your own digital marketing agency. You can even take freelance jobs. Always remember that success is 1% inspiration, 99% perspiration. You must complete the course sincerely by regularly doing the assignments and practicing on lessons taught by the trainer.
Is it possible to visit your office?
Yes, you are welcome to come and visit our office during our office hours, which are from 10 am to 7 pm.
Who is your student body?
Our students are from various reaching working experts from various industries and small scale business entrepreneurs and individuals who’s seeking to improve their knowledge in the digital marketing field showcasing or need to begin a new course or interested in pursuing a digital marketing course.
I am interested in Digital Marketing, how do I get started?
You don’t need a special degree to get into the digital marketing field, but a digital marketing certification will help you to stand out from the crowd. You can discover a range of digital marketing courses with certificates designed to help you grow your business or kick-start your career on our website. Earning certification shows employers that you have a clear understanding of fundamental digital marketing concepts. There is a huge demand in the industry for qualified digital marketing professionals, but the supply is not quite there. This is where students can bridge that skills gap and carve out a career in digital marketing.